Start with a bounded question
- Confirm the Meta account in the sidebar, then open Agent.
- State the question and period. For example: “Review this account’s last 14 days. Which ads need investigation? Show the metric, period, and evidence for each finding.”
- Add your actual objective or target if it matters. Ask the Agent to identify missing information instead of assuming a lead is qualified or an order is paid.
- Inspect the answer’s account, date window, entities, sources, and limitations. Open the relevant table when you need to verify the underlying data.
- If you want a change, ask for a specific proposal and inspect its approval preview. Confirm the exact action only after checking the affected account, entity, and amount.
Useful prompts
Compare campaign performance for the last 30 days. Keep campaigns with different result definitions separate. Tell me if coverage or attribution limits the comparison.
Prepare a budget-change proposal for this ad set. Show its current budget, budget type, proposed amount, and currency before asking me to approve anything.
Draft a client summary from the report. Explain observations and uncertainties without claiming that a change caused an improvement.